Design Fundamentals for New Media

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Author: James Bennett
Edition: 001
Product Type: Bound Book
ISBN 13: 9781401837792
ISBN 10: 1401837794
Copyright: 2005

Price: $138.95

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Description:

While design principles remain the same whatever the medium, digital technology can shape their application in a profound way. In this unique and timely book, design educator James Bennett introduces and examines the fundamental elements of design from the perspective of a generation of designers raised on "new media." Foundational design concepts are explored in full-page spreads that integrate text and artwork to illustrate contemporary approaches to designing for digital media. Combining timeless principles with leading-edge technology in a smart full-color package, Design Fundamentals for New Media opens the door to a rich and rewarding way of exploring modern design techniques.

Features:

  • Richly illustrated text clearly explains the concepts that are vital to designing with new media- and shows them at work
  • A "Special Issues" feature highlights areas of concern for new media designers, especially when the conventions of traditional design differ from those in new media
  • Interviews and behind-the-scenes stories in the "A Designer?s Tale" feature reveal the practical side of new media design
  • The concepts illustrated in the book make it a valuable resource for designers searching for inspirational ideas and practical advice

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